Flaws in the Ed Balls “Cost of Living Crisis” Attack Line

Labour’s developing retail offer to the voters centres on the cost of living, in essence they will ask the voters on election day “Are you better off now than you were 5 years ago?” Which is why this week – with good economic news abounding – Labour’s twitterati were ignoring jobs and growth and instead chorusing in North Korean style synchronised tweeting this infographic:

lab-cost-of-living

The infographic shows that real wages have fallen behind inflation. A factually correct statistic.

Guido fails to understand why the government parties are not  aggressively countering the Ed Balls cost-of-living crisis attack line with the truth that the average mortgage is £1,000 cheaper because of lower interest rates. Mortgage affordability is clearly illustrated by the fact that, according to data released yesterday by the Council of Mortgage Lenders, mortgage arrears are dramatically lower now compared to where they were when Ed Balls was last in government:

cml-arears

Throw in the income tax threshold hike (£493), the savings from holding down council taxes (£210) and you have already countered the Balls attack in cash terms – and some – at £1,703. Meaning that in terms of disposable income the “average working person” is better off. So why is this point not being made by Tory and LibDem attack dogs more forcefully?

If in the Autumn Statement the Chancellor rolls back some green taxes, brings back the 10p income tax rate or raises the tax threshold again, in terms of disposable income the voters will be even more better off in 2015 than they were in 2010. To the question “Are you better off now than you were 5 years ago?” the answer has to be “yes”. If it isn’t, the Coalition parties will deserve to lose in 2015.



Tip offs: 0709 284 0531
team@Order-order.com

GuidoFawkes Quote of the Day

P.J. O’Rourke tells the Daily Politics:

“You really do love your NHS. But what I don’t understand is if it’s so good why are you always trying to fix it?”

Top Posts This Week

Guidogram: Sign up

Subscribe to the most succinct 7 days a week daily email read by thousands of Westminster insiders.

Facebook

1992 Newsnight Deja Vu: Tories Behind in the Polls, Labour Bookies Favourites 1992 Newsnight Deja Vu: Tories Behind in the Polls, Labour Bookies Favourites
TINY SUPER STRONG ROBOTS PULL 2000 TIMES THEIR OWN WEIGHT TINY SUPER STRONG ROBOTS PULL 2000 TIMES THEIR OWN WEIGHT
BBC JUMPS ON GUARDIAN’S FOSSIL FUEL DIVESTMENT BANDWAGON BBC JUMPS ON GUARDIAN’S FOSSIL FUEL DIVESTMENT BANDWAGON
Biased BBC Election Website at it Again Biased BBC Election Website at it Again
#DollGate Cartoon #DollGate Cartoon
Pump It: Dave Edition Pump It: Dave Edition

VIVIENNE WESTWOOD IN VILE “LIMBLESS BABY” STUNT VIVIENNE WESTWOOD IN VILE “LIMBLESS BABY” STUNT
WATCH: Obama at the 2015 White House Correspondents’ Dinner WATCH: Obama at the 2015 White House Correspondents’ Dinner
Spoiler Alert: Game of Moans Spoiler Alert: Game of Moans
WATCH: Boris V Miliband WATCH: Boris V Miliband
Flashback: Labour’s Shadow Housing Minister Opposed Rent Controls Flashback: Labour’s Shadow Housing Minister Opposed Rent Controls
What’s Claret and Blue? What’s Claret and Blue?
Media Idiocy Media Idiocy
Tom Baldwin Wrote Toxic Migrant Briefing Tom Baldwin Wrote Toxic Migrant Briefing
Ed Weaponises Dead Migrants Ed Weaponises Dead Migrants
Taking the P**s: ANDROID IN APPLE UROLAGNIA SHOCKER Taking the P**s: ANDROID IN APPLE UROLAGNIA SHOCKER
TELEGRAPH TELLING FRACKING PORKIES TELEGRAPH TELLING FRACKING PORKIES
ED MILIBAND IS READY ED MILIBAND IS READY
MILIBAND’S IDEOLOGICAL GURU IN PAY OF SAIF GADDAFI MILIBAND’S IDEOLOGICAL GURU IN PAY OF SAIF GADDAFI