May 24th, 2007

What the People Really Want to Know

The Guidoisation of democracy continues apace: this is an interesting nugget of research into what people are actually searching to find out about our political leaders.

Gordon Brown and his plans for tax credits? Cameron’s carbon capping agenda? Not a chance. They really want to know about what Guido gives ‘em. What people are searching to find out about Gordon is particularly interesting. “The Legend” is now a mainstream subject of discourse down the pub. Not just down the Red Lion on Whitehall, but in Glasgow boozers, City bars, Home Counties village pubs as well, they speculate and they wonder. Then they go home and Google…

The top search terms reveal the public is keen to find out about subjects very different to those selected by the mainstream media. Paxman, Sir Michael White et al sneer that, for example, Guido prioritises distributing video evidence of Gordon’s propensity to pick his nose, but given the popularity of that over interest in Gordon’s plans for constitutional reform, who is more in touch with the popular pulse? According to industry data, blogs are now more widely read than than online newspapers. Think about what that implies.
IncidentallyGordon the Bogeyman is being re-edited to be made suitable for mobile phones as a commercially sponsored free download soon. People will download it on to their phones, and show it to their mates down the pub for a laugh. Guido confidently predicts it will be one of the all time most downloaded mobile videos in the UK.


Seen Elsewhere

Does Europe Really Want Britain to Quit? | Nick Wood
Immigration Nation | Hopi Sen
Tories Choose Anti-Israel Candidate in Rochester | JC
Osborne’s Daycare Obsession is a Time Bomb | Kathy Gyngell
BBC Marr Pinko Trying to Ban the Queen | Speccie
Eric Hobsbawm: Companion of Dishonour | Standpoint
Guido Party Gossip | Iain Dale
Russell Brand Comes Out as 9/11 Truther | Guardian
Health Revolution is Underway | Fraser Nelson
UKIP Gets Professional | Red Box
Kelly Tolhurst Wins Rochester Open Primary | BBC


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Austrian Chancellor Werner Faymann on Cameron’s refusal to pay the £1.7 billion EU bill by December 1st:

“Well, then he’s gonna pay on December 2nd”



Mycroft says:

Have you read the last bit of Animal Farm?

You know where the animals are looking through the Farmhouse window?

My TV screen was that window at lunch-time today.

Be careful, the sudden self-congratulatory tone, the slightly pudgy outline of indulgence and you become exactly what you should despise.

The jolly face of the Quisling Cameron poses for your camera has mesmerised and deceived you, you who were once not so deceived.

You were no firebrand, you were a damp squib in my opinion, sorry.

You need a damned good kick up the ahse!


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