House Keeping & Stat’ Porn

As the shadow of the coming Brownite tyranny draws ever nearer, Guido finds he turns increasingly to the well designed and conceived The Man Who Would Be King blog, which is something of a Gordon Brown information clearing house. It has become the latest addition to Guido’s blog-roll.

The much awaited redesign of Guido’s blog is nearing completion, some widget related issues remain to be resolved but an über-Geek is on the case. Google smoothly handled the transition from the old Blogger to the new Blogger 2.0 without losing a single one of the thousands of posts or tens of thousands of comments and they held Guido’s hand whilst he fretted. Guido loves GOOG.

In a change from the ususal stat’ porn this month (pageviews: 426,499, unique visitors: 286,901), Guido has taken a look at reader loyalty over the last quarter. Of the visitors, Google analytics shows just short of 60,000 hardcore co-conspirators have visited the site 200 or more times and at the other extreme 44,000 visited once and never came back. The above chart compares last month to a quarter ago. Students of media studies might want to investigate why Guido gets more readers than any other political commentary website in Britain, more than both the political parties, more than the Speccie or New Statesman, more than WebCameron. Why are our lying, sleazy politicians so unable to connect?

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Marr Misses Out

Marr’s production people are more persistent at pestering Guido than Marr himself is with his guests. Nevertheless Guido declined their invitations. So you’ll just have to make do tomorrow with Iain Dale on their political blogging special.

Strangely they turned down Guido’s generous counter-offer to direct and produce a 5 minute look at why the Lobby/BBC lets us down, and how bloggers are performing a necessary service to democracy.

Guido suspects that they would much rather record and edit the footage to fit their agenda. Guido would rather “frame” them.

‘The News’ Is No Longer Defined By Big Media

Some journalists are trying to make sense of what is happening here, as blogging Davids take the story along ahead of media Goliaths. The best book on the subject is An Army of Davids, subtitled “How Markets and Technology Empower Ordinary People to Beat Big Media, Big Government, and Other Goliaths”, by Glenn Reynolds. This is the 21st century, the days of media conglomerates making the news in a top-down Fordist fashion are over. Boutique news sources will proliferate.The “news” is no longer what Paxman says it is, the news is whatever is disseminated to a wide audience, Big Media is going to be disintermediated when it falls down because technology has drastically reduced the cost of dissemination. Failing to hold our political class to account is thefailing of Big Media in Britain.If Prescott was a soap-star on a second-rate TV show he would have had more scrutiny of his sleazy affairs than he has had to date.

Does the media have it’s priorities right?



Tip offs: 0709 284 0531
team@Order-order.com

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