Another Nail in the Coffin of the Dead Tree Press

The launch of The Athletic is yet another nail in the coffin of the dead tree press. 55 sports journalists have been lured over to the £4.99-a-month sports specialist. Many newspaper readers primarily want sports reporting and skip straight to the back of the paper. Now they can skip the paper entirely…

Will it work? Guido expects it will. The bundled approach to news where readers get a bit of everything doesn’t make sense. Half the product is ignored. Some will say that the joy of a newspaper is serendipity, the noticing of a headline that takes the reader in a new direction. Critics argue specialist publications increase our filter bubble making us shallower and narrower in our knowledge. The fact is people generally want to know a lot about the few things that interest them and little about the things that interest them. Love Island doesn’t appeal to everyone…

The Athletic is boasting that it will do quality local sports reporting, something that BBC local radio is killing off. That it will be advertising free because of the revenue from the subscription service. Something the BBC could learn from…

mdi-timer 6 August 2019 @ 10:00 6 Aug 2019 @ 10:00 mdi-comment Comments
Boris & Carrie Dominate Front Pages

The no comment gambit has not satisfied the headline writers. Boris and Carrie are the political equivalent of Burton and Taylor, the mystique will only drive more speculation. Can’t see this approach lasting a month…

mdi-timer 24 June 2019 @ 07:30 24 Jun 2019 @ 07:30 mdi-comment Comments
Morning Prime Minister

After her ill-judged speech the reaction is bad. When the Tory press, including the usually May-supporting Daily Mail, is entirely negative, the game is up. Soon…

mdi-timer 22 May 2019 @ 10:18 22 May 2019 @ 10:18 mdi-comment Comments
The I Mistakes Disgraced Labour Shadow Minister for Labour Whip

In a very awkward error, the i have illustrated a story about disgraced, journalist-threatening Labour shadow minister Kate Osamor with a picture of on-trial-accused-of-perverting-the-course-of-justice Labour whip Fiona Onasanya. Picture editors elsewhere will be thinking, “there but for the grace of God”…

mdi-timer 3 December 2018 @ 09:52 3 Dec 2018 @ 09:52 mdi-comment Comments
Labour Drops Press Complaints About Terror Wreath ‘Smears’

Remember the Labour Party complaining to the press regulator IPSO about the coverage of Jeremy Corbyn laying a wreath in memory of terrorists at a cemetery in Tunisia? The party claimed The Sun, Times, Telegraph, Mail, Express and Metro had smeared Jezza over the event.

The Guardian
reports that this complaint has now been dropped. Could that be because Seumas Milne would have been required by the IPSO investigation to cooperate and disclose supporting evidence, on which the press regulator would then make a public ruling? So much for Corbyn standing up to the ‘billionaire, tax exile’ press owners who ‘smear’ him… with his own words.

mdi-timer 2 October 2018 @ 10:05 2 Oct 2018 @ 10:05 mdi-comment Comments
Corbyn Backing Digital Media’s Insurgency Falters

After the election there was a lot of reporting about how pro-Corbyn digital media was the key to his success as they provided millennials with alternative news sources and had replaced the tabloid Tory press. The BBC’s Media Editor Amol Rajan told us breathlessly “the balance of power was shifting”. Rajan was right that after the election was announced in May, traffic to the likes of the leading pro-Corbyn insurgent The Canary exploded. To Guido’s consternation it overtook us as the most popular British politics-focused digital media news source, with double the traffic order-order.com generated during the election…

Guido is pleased to say that as of last week Guido has reclaimed the crown worn under his hat for years. Our agenda setting stories about the likes of Clive Lewis and Jared O’Mara have proven once again that getting good exclusive stories makes you king. According to industry analysis over the last 28 days we have comfortably outstripped our rivals:

That is not to say that The Canary is not an impressive new rival and an ever improving product. The caricature of it as “fake news” is not fair, it has made mistakes in the past, though they are happening less frequently. When the old Dead Tree Press characterise The Canary it as “hyper-partisan” it seems a bit rich coming from the declining competition. All competition is good for the consumer and we are fiercely competitive…

mdi-timer 25 October 2017 @ 08:54 25 Oct 2017 @ 08:54 mdi-comment Comments
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