TalkTV’s ‘Off Air’ Message Attracted Double Morgan’s Regular Audience

According to BARB data, the screen message telling viewers last night that TalkTV was off air was watched by one of the channel’s highest ever audiences. An average of 141,000 people tuned in, which is double Piers Morgan’s usual figure for his slot. The debate peaked with 183,000 viewers tuning in shortly after starting. Even so, BBC News, Sky News and GB News all recorded a greater audience than TalkTV did across the whole of primetime, according to the overnight data. Disappointing for the station which is reportedly on the verge of rejigging its primetime schedule…

Although the debate last night was broadcast from Piers’s Ealing studio, the media advisers of both Rishi Sunak and Liz Truss were adamant they did not want Piers Morgan to host the show. The honour went to Harry Cole and Kate McCann, however Harry dropped out on the morning with Covid. Given Tom Newton Dunn was on holiday the pressure was now entirely on Kate McCann. There was no back-up plan for her…

Richard Wallace, a former tabloid editor who worked on The X Factor, is reportedly revamping TalkTV’s line-up. It is also rumoured that Jeremy Kyle could be shifted to the 7pm slot with Tom Newton-Dunn’s News Desk show moved to after Piers Morgan Unwatched. Rather than the current video-of-a-radio-presenter format this would be a real TV show. Jeremy Kyle’s former daytime ITV show used to garner a million viewers before it was cancelled. If Kyle could win back a fraction of that audience it would dramatically boost the numbers handed on to Piers from the few thousand he inherits currently… 

mdi-timer 27 July 2022 @ 16:15 27 Jul 2022 @ 16:15 mdi-twitter mdi-facebook mdi-whatsapp mdi-telegram mdi-linkedin mdi-email mdi-comment View Comments
Twitter Bitch Fight of the Week: Morgan vs Wakeford

An unstoppable political force has met an immovable broadcasting object, as Tory Labour MP Christian Wakeford makes his Twitter Bitch Fight debut against series veteran Piers Morgan. A culture war clash of the ‘titans’…

The opening bell rang when Piers decided he wanted some attention. With the England Women’s football team beating Spain last night, Morgan spotted his chance:

Of course, Wakeford swallowed this planet-sized bait whole, wading in to teach Morgan a lesson in civility and inclusive language by calling him “a pathetic d*ckhead”:

Having found an opponent with enough time on their hands to bother replying, Morgan immediately shot back:

Wakeford still had plenty of fight in him, hitting Morgan where it hurts… his viewership:

Ooof. Of course, Piers wasn’t about to back down either:

A “ludicrous twerp“. What a haymaker. Still, Wakeford kept the fight going by revealing he can’t actually count:

Realising there were in fact 22 women on the pitch last night, not 11, Wakeford gave it another go, although he still hasn’t yet responded to Piers’ direct question of “what is a woman?“. Perhaps he’ll save that for a future bout. For now, Guido leaves it, as always, for co-conspirators to decide the victor…

mdi-timer 21 July 2022 @ 15:45 21 Jul 2022 @ 15:45 mdi-twitter mdi-facebook mdi-whatsapp mdi-telegram mdi-linkedin mdi-email mdi-comment View Comments
Piers Still Losing to GB News in Prime Time

Given Piers is boasting about getting “DOUBLE” the ratings of Sky News last night – it appears he now once again believes conventional ratings matter – Guido did his due diligence and checked the BARB figures. In fairness to Piers, Uncensored got 55,600 viewers last night across the hour, with Sky managing 29,500 from 7-7:30 pm, before dropping to 26,600 in the second half of the slot. Well done Piers.

What Piers forgot to mention is he was beaten by GB News, again. Mark Steyn got 64,500 viewers in the same slot, with Farage storming to the front of the pack again with 105,700 an hour earlier. Farage also topped the BBC, which managed 84,900 in his slot…

Patrick Christys, covering for Dan Wootton, got 49,000, virtually neck-and-neck with Beth Rigby’s new show at 50,800. Tom Newton Dunn, meanwhile, entertained his loyal fan club of 4,600…

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Farage and Wootton Smash Piers’ Viewing Figures Again

It was a big politics night last night, all happening in the evening primetime hours. It’s been a while since Guido last checked in on TalkTV’s ratings, and given yesterday’s packed news flow, he thought it was time to take another look. Despite broadcasting a blockbuster two-hour special last night, Unwatched clocked in with 46,700 viewers, half Farage’s 99,400 and just over a third of Dan Wootton’s audience of 115,000 viewers. Tom Newton Dunn also aired for two hours, to the delight of his 4,000 or so viewers…

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Trump Mocks Piers Morgan’s Ratings

The Donald is blunt

“Piers opened STRONG with me, then “died.” He now only draws flies.”

mdi-timer 4 June 2022 @ 14:12 4 Jun 2022 @ 14:12 mdi-twitter mdi-facebook mdi-whatsapp mdi-telegram mdi-linkedin mdi-email mdi-comment View Comments
GB News Again Beats TalkTV in Every Prime Time Slot

Another rough start to the week for TalkTV. The latest BARB figures show GB News thrashed them in every prime time slot last night, with Farage miles ahead at 99,000 viewers. Piers Morgan Unwatched came in fifth with 42,500. Maybe his upcoming six-week break in the summer will be a chance to recharge the batteries…

Piers was beaten last night by Bev Turner (standing in for Dewbs), Mark Steyn, Dan Wootton, and of course, Nigel. The last 15 minutes of Piers Morgan Unwatched recorded a zero percentage audience share. Turner, as a stand-in presenter, even scored higher than her colleagues broadcasting in the later, usually more popular slots. She got 53,500, while Steyn got 47,900 and Wootton got 44,100.

Meanwhile over in the baby-Shard, Tom Newton Dunn’s Lazarus-like resurgence back into five figure viewership is, sadly, over. Last night only 4,600 people tuned in. At least he did better than Sharon Osborne, who was watched by just 2,200 viewers. Still early days…

UPDATEAn earlier version of this article referenced Michelle Dewberry as the presenter in second place. Bev Turner actually stood in for Dewberry last night. She tweeted “I’m sure Piers Morgan is delighted for me. I couldn’t know because I’m blocked.” Mea culpa…

mdi-timer 31 May 2022 @ 11:19 31 May 2022 @ 11:19 mdi-twitter mdi-facebook mdi-whatsapp mdi-telegram mdi-linkedin mdi-email mdi-comment View Comments
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