Beleaguered DESNZ’ latest heat pump campaign goes some way to revealing the state of the communications department there. Miliband’s officials have hired model and former Strictly contestant Daisy Lowe to pose next to a heat pump over at Muncaster Castle in Ravenglass in west Cumbria. Complete with “regency” outfits…
The campaign is apparently going to focus on the message: Embrace “heat pump pride” over “heat pump prejudice.” Last year Guido caught Miliband’s current ‘Head of Mission Control for Clean Power 2030’ and former Climate Change Committee chairman Chris Stark promoting a commercial heat pump brand. Not only are heat pumps hated but imagine how bemused taxpayers will be when they find out their money being spent on campaigns like this…
Heat pump installation costs Brits around £6,000 even following a £7,500 subsidy from the government. Labour’s target is for 600,000 low-carbon heat pumps to be installed annually by 2028. The figure was only 60,000 last year – itself a 43% increase on the year before. Is Daisy going to get that 540,000 gap filled?
Red Wall Labour backbencher Jonathan Brash told GB News that Starmer should resign:
“I’m completely fed up about it, and I think it’s got to the point now where I genuinely think that, as far as the Prime Minister is concerned, it’s not a case of if, it’s when.”
