A new Tory fundraising drive is targeting members and supporters who have yet to donate to the Conservatives’ campaign. The email tells recipients that “Over the last twelve months Labour have raised nearly £13 million from donations alone. And now the polls are tightening. So we urgently need your help to match Corbyn’s war chest.”
The email, sent by co-Chairman of the party Ben Elliott, highlights members and supporters who have not contributed to the ‘Election Fighting Fund’ in an attempt to pressure them into giving £5 or 10 in the final days of the campaign. It’s more normal for late-stage fundraising emails to target supporters who have already donated – the Tories are pulling out all the stops following Labour’s massive union cash injection…