“Led By Donkeys” Unmasked as Greenpeace Campaigners

Guido’s campaign for transparency over big-spending anti-Brexit campaign ‘Led By Donkeys’ has paid off. The Electoral Commission now are reporting details of who the mysterious campaign are – who have raised almost half a million pounds to fight Brexit in the last few months. Guido can now unm-ass-k the donkeys. You may spot a pattern…

  • James Sadri (Secretary): Sadri is the former ‘Head of Mobilisation’ at Greenpeace, he’s led numerous Greenpeace digital campaigns over the years including their ‘VW Dark Side’ and ‘Save the Arctic’ campaigns and previously worked for the BBC and the UN. Mysteriously, his Twitter, Instagram and LinkedIn accounts all appear to have been recently deactivated, although the internet never forgets
  • Ben Stewart: Stewart is Head of Speacial [sic] Projects at Greenpeace and was previously their Head of Campaign Communications and was one of six activists acquitted over causing £30,000 of criminal damage to a power station in 2008. His Twitter account has also been recently deleted
  • Oliver Knowles: Knowles is a… Greenpeace International Oceans Campaigner and their Global Tuna Campaign Leader, his LinkedIn described him as a Senior Advisor/Strategist although it has also recently disappeared. However, his Twitter account is still active and busy retweeting Led By Donkeys…
  • Will Rose: Rose is a photographer for (you’ve guessed it) Greenpeace, he’s taken photographs all over the world for Greenpeace campaigns before turning his attention closer to home. No social media to speak of but he’s got plenty of nice photo galleries

Lefty environmentalists are famously not very good with money, nonetheless Guido looks forward to them declaring how they’ve managed to buy over £230,000 worth of advertising for less than £159,750. Why have they been so keen to go dark on social media and hidden their Greenpeace connection?

Guido takes his hat off to them, they’ve come up with an original, eye-catching campaign, even if it hasn’t convinced the Guardian. It doesn’t matter how clever the campaign is, they’ve still got to play by the rules…


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