Médecins Sans Frontières Objects to ‘Sans Frontières’ Name of Crisis PR Firm

Political publishers Dods Group last year made a small £800,000 profit after years of multi-million pound losses. This was achieved largely by Guy Cleaver halving the bloated sales and marketing headcount down from 119 to 57. Dods celebrated their new found profitability by moving out of their Mayfair offices and into the Shard. Inconveniently situated 20 minutes away from SW1 in SE1.

Dods is lending almost all of that last year’s profits in an unusual investment. It has subscribed for 40% of the issued share capital of Sans Frontieres Associates for a nominal sum and lent it £700,000 to provide initial working capital. Sans Frontieres Associates is chaired by Tim Bell and will do PR and comms work in war stricken hotspots.

Dods reckon that:

“Jonathan Lehrle, CEO and founder has a strong vision for his organisation and the objective to redefine the approach taken to international geopolitical and crisis communications consulting. His vision for his company’s core capabilities and international reach is in keeping with the trends and changing market requirements seen by the Board of Dods.”

The respected NGO Médecins Sans Frontières is less happy. Here’s their spokeswoman Polly Markandya:

“We’d be in the same corridors – us trying to negotiate for humanitarian access and them negotiating PR contracts. It’s too close for comfort. Surely, with their creative brains, they can think of another good name for their venture.”

Other people who wondering about the new comms agency are Dods’ own clients, the comms firms who subscribe to their monitoring services and read their Public Affairs News* magazine. Many may be less than keen on paying monthly subscriptions to their competitor…

*Strangely Guido can not find any mention in Public Affairs News of the launch of Sans Frontieres Associates or the involvement of PA luminaries like Tim Bell and Darren Murphy. Fancy that…




Tip offs: 0709 284 0531
team@Order-order.com

Quote of the Day

Nick Timothy on George Osborne’s latest:

“Evening Standard editorials will soon be shortlisted for the Booker Prize.”

Sponsors

Guidogram: Sign up

Subscribe to the most succinct 7 days a week daily email read by thousands of Westminster insiders.
Sunday Show Highlights Sunday Show Highlights
Mounting Buzzfeed Losses as Staff Salaries Average £60,000 Mounting Buzzfeed Losses as Staff Salaries Average £60,000
Mail Calls on May to Sack Hammond Mail Calls on May to Sack Hammond
“Grunter” Osborne Works Out at Beckham’s £295-a-Month Gym “Grunter” Osborne Works Out at Beckham’s £295-a-Month Gym
BBC Head of News Runners and Riders BBC Head of News Runners and Riders
AOL IM R.I.P. AOL IM R.I.P.
Peston Labelled ‘Fake News’ By Minister Peston Labelled ‘Fake News’ By Minister
Tory Leadership Polling Tory Leadership Polling
Manchester Welcomes Tories Manchester Welcomes Tories
Question Time Dominated by Remainers Question Time Dominated by Remainers
Three Board Members Banned Following Guido’s IMPRESS File Three Board Members Banned Following Guido’s IMPRESS File
Who’s The Eye’s Telegraph Mole? Who’s The Eye’s Telegraph Mole?
What Caused Rachel Sylvester’s Volte Face? What Caused Rachel Sylvester’s Volte Face?
Osborne Repents Osborne Repents
Today Going Out of Fashion Today Going Out of Fashion
Faisal’s 683 Negative Tweets Since Referendum Faisal’s 683 Negative Tweets Since Referendum
Morning Star Fights Capitalism Morning Star Fights Capitalism
Brexit Twitter Sentiment Analysis: Robbo Not Neutral Brexit Twitter Sentiment Analysis: Robbo Not Neutral
Osborne Cracking Up Osborne Cracking Up