Leave message: James Cleverly says EU harms developing economies.

Remain message: Farage can’t name many economic Brexit backers.

Cut through: OECD report claims Brexit will be a “tax”.

Leave social media count: 332,665 likes, 37,777 followers.

Remain social media count: 370,864 likes, 25,503 followers.

Odds: Remain 3/10 Leave 5/2

Latest poll: Remain 45% (-6%), Leave 38% (-2%) (Survation, phone). Poll of Polls is now Remain 54%, Leave 46%.