Mirror Shutters Ampp3d, UsVsTh3m and RowZed

Mirror sources say staff working for their ill-fated online ventures, Ampp3d, UsVsTh3m and RowZed, are being made redundant. The operations will be closed immediately and staff have been told that the paper will try to find new roles for them. Apparently upstairs thought they were shi*e…

Martin Belam the founder of the titles boasted in a statement:

I’ve had the most amazing fun over the last couple of years. Watching millions of people play things like “Are you hated by the Daily Mail?” or read articles like “7 toilets that we’d rather have as justice secretary than Michael Gove” from a national newspaper group has been brilliant.

Wonder why they failed?

UPDATE: Here is an Ampp3d style statistical analysis of today’s news:

UPDATE II: Martin Belam appears to have enjoyed our report

See: National Papers Can’t Do the Internet




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Rafael Behr writes…

“By 2012, the number of Brits with more or less active Twitter accounts had overtaken the number of people who regularly bought a newspaper.”

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