Google, Microsoft and Amazon Extorted By Adblock

shake down

Internet giants Google, Amazon, Microsoft have been shaken down for an undisclosed amount of cash by AdBlock Plus, the world’s most popular adblock service. In exchange for a “fee”, AdBlock Plus will stop blocking adverts on their websites. With the ability to decide what adverts its 300 million users do or do not see, Eyeo, the owners of Adblock Plus have found themselves in the unusual position of being able to dictate terms to the likes of Google who depend on advertising for revenue.

Eyeo operates a “whitelist” of acceptable adverts that it doesn’t block. While joining the list is free for small websites, large companies are required to pay a “fee” to keep their advert revenue streams protected. While the amount Google, Amazon and Microsoft coughed up is unknown, one digital media company told the Financial Times that Eyeo had asked for  equivalent to 30% of the additional ad revenues that it would make from being unblocked.

 




Tip offs: 0709 284 0531
team@Order-order.com

Quote of the Day

Google CEO Sundar Pichai on Google investing billions in Britain…

“The innovation we see here, the talent we have available here and how on the cutting edge of technology we are able to be here makes it an incredible place for us to invest. We do value how open and connected it is and we can bring in talent from anywhere in the world and we value those attributes and we are optimistic that those will stay true over time.”

Sponsors

Guidogram: Sign up

Subscribe to the most succinct 7 days a week daily email read by thousands of Westminster insiders.
Meltdown After Nuclear Power Plant Holds Bikini Contest to Choose Interns Meltdown After Nuclear Power Plant Holds Bikini Contest to Choose Interns
Sunday Shows Sunday Shows
Happy Independence Day! Happy Independence Day!
Appeal on Behalf of the Friends of George Miller Appeal on Behalf of the Friends of George Miller
Amber Rudd & Fleet Street Don’t Understand Encryption Amber Rudd & Fleet Street Don’t Understand Encryption
“St Patrick was an Immigrant” “St Patrick was an Immigrant”
FLASHBACK: Labour Election Fraud FLASHBACK: Labour Election Fraud
FLASHBACK: LibDem Election Fraud FLASHBACK: LibDem Election Fraud
Amazon Outage Amazon Outage
Experts Wrong About Polar Bears Too Experts Wrong About Polar Bears Too
Guido’s Guide to By-Election Scenarios Guido’s Guide to By-Election Scenarios
Milo 12 Things Milo 12 Things
Shami & Blunkett Campaigned for ISIS Suicide Bomber’s Release Shami & Blunkett Campaigned for ISIS Suicide Bomber’s Release
Amazing Robot Warehouses Amazing Robot Warehouses
Bring on the Robots Bring on the Robots
BBC Sources Revealed BBC Sources Revealed
Gallery Guido’s PMQs Sketch Gallery Guido’s PMQs Sketch
FOXY “SPANK ME” FOXY “SPANK ME”
Kippers and Cybernats Stuck in Echo Chamber Kippers and Cybernats Stuck in Echo Chamber
Cameron: “I’ll Be Back” Cameron: “I’ll Be Back”