Yet Another Labour Party Internetz Win

Picture the scene. You have just filmed a hard-hitting party political broadcast with a 91 year old war hero. It’s strong stuff, and you think it will get people interested in your party. So, at the end of the PPB, you put your party’s website up on the screen. Except, instead of the correct URL (www.labour.org.uk/harry), you send them to www.labour.org/harry, a parked domain that belongs to someone else and used to for  job recruitment. “But we don’t need millions for this election, as we’re going to win the internetz.”


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Quote of the Day

Dr Alexander Kogan, the app developer who originally harvested the Facebook data, said…

“I think what Cambridge Analytica has tried to sell is magic and made claims this is incredibly accurate and it tells you everything there is to tell about you. But I think the reality is it’s not that. If you sit down and you really work through the statistics and you think what does a correlation of point three means, those claims quickly fall apart. And that’s something any person with a statistical background can go and do.”

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