Spinners “Hit Hardest” By Labour’s Unimaginative Slogan Crisis

Labour’s uninspiring Shadow Treasury minister Shabana Mahmood didn’t really have her heart in it when she gave the government a limp-wristed slap today: “While millionaires have been given a huge tax cut families with children have been hit hardest…by the cost of living crisis.” Where has Guido heard that before?

Lazy Labour spinners have thrown the “hit hardest” line into just about every quote they have sent out recently. It isn’t just families with children who have apparently been “hit hardest”, but also: the self-employed, mothers, women, Londoners, ethnic minorities, the elderly, the disabled, the north-east – and Guido’s personal favourite – Women in Rutherglen and Cambuslang. Make your mind up…


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