Labour NEC Round on Ed’s Set Piece Slogan

Labour NEC member Ann Black has published her minutes of the last meeting:

“Before the meeting I asked members if “Hardworking Britain Better Off” was an effective slogan, and circulated more than 200 replies, anonymised, to the NEC.  To summarise:  98% of you hated it, because it is divisive; it suggests that Labour only supports those in paid work and does not value the old, the young, the sick, the carers, the disabled, the jobless; it is dog-whistle code for scroungers and skivers; it sounds like a Tory slogan; it is a Tory slogan; it is ungrammatical; and it is meaningless. Parliamentary candidates avoid using it.”

Not even a comma can save it! 




Tip offs: 0709 284 0531
team@Order-order.com

Quote of the Day

Michael Gove in the present tense…
‘The Prime Minister is doing a great job at the moment’

Sponsors

Guidogram: Sign up

Subscribe to the most succinct 7 days a week daily email read by thousands of Westminster insiders.
Twitter Versus the Dead Tree Press Twitter Versus the Dead Tree Press