Why Do App Developers Prioritise Apple?

android

Given Android has shipped three times as many units as Windows or Apple’s iOS you have to question why so many app developers choose an iPhone first strategy. Apparently iPhone owners are bigger spenders more willing to pay for apps. Are they 4 times as willing to spend? Old media often goes for an iPad conversion of their dead tree product first. This is not a mass market solution, it excludes 80% of the operating systems shipped annually. The coming ubiquity of HTML5 cross compatibility will bring this to an end hopefully…

Hat-tip: Business Insider


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Dr Alexander Kogan, the app developer who originally harvested the Facebook data, said…

“I think what Cambridge Analytica has tried to sell is magic and made claims this is incredibly accurate and it tells you everything there is to tell about you. But I think the reality is it’s not that. If you sit down and you really work through the statistics and you think what does a correlation of point three means, those claims quickly fall apart. And that’s something any person with a statistical background can go and do.”

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