TfL Spends £250,000 on Twitter Followers and Facebook Likes

Figures obtained by Guido reveal that Transport for London has spent over a quarter of a million pounds on boosting its Twitter followers and Facebook likes. TfL has a grand total of 26 Twitter feeds and two Facebook pages. Since 2012 it has spent £254,322 on paying for “promotion” – so their tweets and statuses appear in Londoners’ timelines – with the aim of getting them more followers and likes. TfL defend the spending by saying that in the last year their overall social media following has increased by one million as a result. What would Bob Crow have said?

mdi-tag-outline Cash
mdi-timer March 14 2014 @ 10:08 mdi-share-variant mdi-twitter mdi-facebook mdi-whatsapp mdi-telegram mdi-linkedin mdi-email mdi-printer
Home Page Next Story
View