Too Easy to Mocha: WiFi is Latte for #GuardianCoffee Launch

neo+guidoThe Guy Newsroom relocated to trendy Shoreditch this morning to sample Guardianista barista’d coffee in the heart of hipsterdom, where the burn rate is high and IPOs are nowhere to be seen. We planned to write our Sun column in what is effectively the Guardian’s embassy in Tech-City. One fundamental teething problem – there is no WiFi. This is doubly embarrassing given the whole venture is sponsored by EE, the 4g-mobile network formerly known as T-Mobile and Orange, slogan “Everything Everywhere”. Only the Guardian could open a coffee-shop in the digital heart of Tech-City with no WiFi…

Lonely Guardianista

The famed free iPads are locked exclusively to the Guardian app in much the same way that Winston Smith’s television only had one channel. We spotted more Guardian staff than customers while we were there, filming a publicity video. As you can see from the pictures, customers are not queuing round the block yet.  There are 150 coffee shops in the area already, most with WiFi…

Another lonely Guardinista

To be fair, the coffee was pretty good…

See also: We Grind the Numbers




Tip offs: 0709 284 0531
team@Order-order.com

Quote of the Day

Michael Gove on Tom Watson:

“Tom believes Rupert Murdoch picks the England cricket 1st 11 and England rugby 1st 15, as well as deciding who’s on Britain’s Got Talent.”

Sponsors

Guidogram: Sign up

Subscribe to the most succinct 7 days a week daily email read by thousands of Westminster insiders.
Snow Such Thing as Impartiality Snow Such Thing as Impartiality
Meltdown After Nuclear Power Plant Holds Bikini Contest to Choose Interns Meltdown After Nuclear Power Plant Holds Bikini Contest to Choose Interns
Sunday Shows Sunday Shows
The Economist’s Lack of Intelligence Unit The Economist’s Lack of Intelligence Unit
Happy Independence Day! Happy Independence Day!
Sun Cleared by Hospital Sun Cleared by Hospital
Caitlin Moran Calls Her Readers “C*nts” Caitlin Moran Calls Her Readers “C*nts”
LibDems Call Like An Egyptian LibDems Call Like An Egyptian
You Won’t Believe Which Political Site is Most Viral… You Won’t Believe Which Political Site is Most Viral…
Russell Brand Has Endorsed Corbyn And The Tories Won’t Be Worried Russell Brand Has Endorsed Corbyn And The Tories Won’t Be Worried
New Dates for Andrew Neil Interviews New Dates for Andrew Neil Interviews
Katie Perrior Joins News UK Katie Perrior Joins News UK
Kelvin on Way Out Kelvin on Way Out
McDonnell Denies Being Marxist McDonnell Denies Being Marxist
Osborne’s First Front Toned Down Osborne’s First Front Toned Down