Guardian in the Black

In their latest wheeze to make money, the Guardian have opened a coffee shop. The “new venture #guardiancoffee” is “a single site operation which is both a coffee shop and a space for journalists to work in, based in Shoreditch, London.” As one visitor said: “infographics everywhere, iPads built into tables, not a newspaper in sight.” Presumably the coffee will be over heated and bitter and given away for free. Or will it be like their open sourced ‘Guardian Witness’ project, and you have to make it yourself?

Via James Waterson

UPDATE: If you use the #GuardianCoffee hashtag, your tweets will be projected on the wall of the coffee shop:

Just sayin’…

UPDATE: See We Grind the Numbers for a financial analysis of the enterprise’s prospects.


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