Rival Spinmeisters Moan

Lobbyist Jon McLeod of Weber Shandwick is sobbing in PR Week about Fred Michel’s correspondence with Adam Smith. Weber were representing the opposition to the bid:

”The sheer volume of texts and emails is extraordinary, especially when you bear in mind that the level of equivalent communication with the media alliance was nil”

Do you think he meant to imply that Weber Shandwick were just not very good at their job? Lobbyists are paid to try to influence the democratic process and the problem comes when the politicians do not put up enough of a defence. Michel was apparently “bombarding” DCMS with messages. Rightly or wrongly, Weber cannot moan if they were not even trying…




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