The Success Benchmark : How Many Will Watch the Debate tonight?

After months of speculation, hype, arguments, tantrums and rule changes the first of the debates are finally here. Guido hears that after all the effort that Sky News put in to make the debates happen, they might be a little miffed that they won’t be chairing the first of its kind. But what will tonight actually achieve for the political class and more importantly how many will actually watch?

Ten million people watch Coronation Street, a similar number tuned in to Doctor Who on Saturday. Eight million tuned into see Nick Griffin on Question Time. The BBC are sending over sixty staff to cover ITV’s debate, so who know’s how much taxpayers cash will be spent when it’s actually their turn. For these debates to be worth the millions being spent they need to be a game-changer and need to pull in the viewers.  They need, in the jargon of spin, to get cut-through…

The smart money seems to be on nine to thirteen million viewers, less than a quarter of the forty-five million registered voters. Guido has a feeling the debates may just be stirring up apathy…




Tip offs: 0709 284 0531
team@Order-order.com

Quote of the Day

John McDonnell does a funny:

“I’m told there are a group of KGB colonels who are suing The Sun for associating themselves with us.”

Sponsors

Guidogram: Sign up

Subscribe to the most succinct 7 days a week daily email read by thousands of Westminster insiders.
Mr Toynbee’s Fine Dining Brass Neck Mr Toynbee’s Fine Dining Brass Neck
Labour and Communists Hold “Co-Operation” Meeting Labour and Communists Hold “Co-Operation” Meeting
Camilla Tominey on Labour’s Smears Hypocrisy Camilla Tominey on Labour’s Smears Hypocrisy
Dugher vs Skwawkbox Dugher vs Skwawkbox
Remembering the STB Remembering the STB
Even Remainers Think BBC Is Anti-Brexit Even Remainers Think BBC Is Anti-Brexit
Millions of Students Affected by Lecturers Strike Millions of Students Affected by Lecturers Strike
Corbyn Considering Backing Customs Union Corbyn Considering Backing Customs Union
CIA Files Reveal US Spies Kept Tabs on Corbyn CIA Files Reveal US Spies Kept Tabs on Corbyn
Cabinet Sub-Committee Committed to Divergence and Taking Back Control of Laws Cabinet Sub-Committee Committed to Divergence and Taking Back Control of Laws
Stasi Files: Corbyn’s Peace Group Infiltrated by Spies Stasi Files: Corbyn’s Peace Group Infiltrated by Spies
Boris on Corbyn’s “B*llocks” Boris on Corbyn’s “B*llocks”
Read: Stasi File on Labour Party Read: Stasi File on Labour Party
LISTEN: Labour MPs Knowingly Meet Foreign Spies Every Day LISTEN: Labour MPs Knowingly Meet Foreign Spies Every Day
BBC Website Finally Reports Corbyn Spy Story… And Attacks “Press Barons” BBC Website Finally Reports Corbyn Spy Story… And Attacks “Press Barons”
Tory ERG MPs Remind May of Her Commitment to Take Back Control of Laws and Trade Tory ERG MPs Remind May of Her Commitment to Take Back Control of Laws and Trade
Aaronovitch Talking S*it Aaronovitch Talking S*it
Live In Truth: Corbyn vs Havel Live In Truth: Corbyn vs Havel
Watson Now Opposes Airing Lurid Historic Claims Against MPs Watson Now Opposes Airing Lurid Historic Claims Against MPs
Green: I Wasn’t Inappropriate to Kate Maltby Green: I Wasn’t Inappropriate to Kate Maltby