Yesterday Labour launched an attack poster laying into Dave. Sadly as they have no cash they couldn’t actually display it anywhere other than the internet. Something about it reminded Guido of an old friend’s negative campaigning strategy. Back in the day Derek Draper set up a fake Twitter account called “David Camera-on“. It was the normal inane lines but most intriguing was the people engaging with the account. It seems some key players, such as Sue MacMillan – Labour’s online chief, Adam Dustagheer a No10/Labour HQ bod and Greg Jackson who works for Tangent Labs – the web company that do all of Labour’s second-rate web stuff, were all in on it.  Funny how Draper’s witty slogan ended up as an official campaign. Guido wonders what other pearls of Draper wisdom Labour will resort to employing as the campaign wears on…