Pure Capitalism

[vodpod id=Groupvideo.3355542&w=480&h=350&fv=vu%3Dhttp%3A%2F%2Fvideo.ted.com%2Ftalks%2Fembed%2FMichaelPritchard_2009G-embed_high.flv%26su%3Dhttp%3A%2F%2Fimages.ted.com%2Fimages%2Fted%2Ftedindex%2Fembed-posters%2FMichaelPritchard-2009G.embed_thumbnail.jpg%26vw%3D432%26vh%3D240%26ap%3D0%26ti%3D613]
Access to clean water is one of the most pressing problems the developing world faces at the best of times. In the video above you can see an amazing British solution for disaster zones.  At over £100 a bottle to produce 6,000 litres it is expensive now.  If DfID only spent a small bit of their multi-billion budget on this in readiness for the next disaster, instead of on filming videos of Dougie Alexander watched by a dozen people,* it would save countless lives.  It would also drastically reduce the unit cost with large scale production runs.

This amazing LifeSaver bottle can literally put clean pure water in the hands of disaster victims as fast as a cargo-plane can fly to the disaster zone.  The bottle was developed by one British entrepreneur, Michael Pritchard, using nano-technology and without a single penny of state subsidy.  Capitalism works…

*Why is DfID wasting money producing videos of Dougie Alexander in Bangladesh wishing Happy Ramadan (at the time of publishing this) to all of 12 viewers?

Hat-tip : Brian Micklethwait




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