Lynton Crosby Advising Libertas on Euro-Campaign

Isaby has scooped another story for ConservativeHome, the news that Lynton Crosby is advising Declan Ganley on running a slate of candidates in Britain for June’s European elections.  Guido suggested early on that the Tories should have associated themselves with the Libertas pan-European ticket.  Maybe they felt there was little to be gained in doing so in the UK.  In the wider post-EPP environment after the election it might have been useful, assuming Libertas win any seats.

LibertasLynton is a business-like strategist, he knows he has three major problems; firstly the policy position taken by Libertas is nearly the same as the Conservative stance towards the EU, secondly British voters who are particularly interested in the EU tend to UKIP.  His third problem is name recognition, few have heard of Libertas.  Will be fascinating to see what strategy he comes up with since Crosby has a reputation as a realist when it comes to campaigning.  If he wins a single UK seat he will have done well.

UPDATE : The Fink asks Is Libertas Pointless? He basically draws a venn diagram of potential voters and finds the Libertas subset to be very small.


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