He’s like a rainbow. The Yellow Cameron. The Red Cameron. The Green Cameron. The Blue Cameron. What we’ve got, is Cameron the Chameleon. He can change the colour of his skin at will but the political animal underneath is Conservative to the core.
As much as Tom Watson and the activist core loves this line of attack, they should be self aware enough to know that Labour performed a total policy flip-flop from the pre-1996 policies advocated by Messrs Blair and Brown to reach their 2006 policies. They flipped and are still flopping.
All Cameron has to do is say “yes, it’s true, we have changed” and this line of attack is neutralised. That is after all what the voters wanted. Change. Calling Cameron a flip-flopper clearly highlights and confirms the change for him. Advertisers always like to keep the message simple – the New Tory message is “we have changed”. The details are irrelevant to most voters. Daz does not advertise Persil’s new formula, why is New Labour advertising New Tory policy changes?
The Kerry precedent is not directly comparable – Kerry flipped, flopped and flipped again and again. The man was a policy oscillator. If Cameron retreats on a future policy change Labour may have a valid charge. But he hasn’t so far, and unless he does, this line of attack won’t work.