Boffins at the University of Cambridge have confirmed what Guido has long suspected – Twitter is a leftie-dominated echo chamber. Analysis the influence of US media outlets on the site came out with some worrying numbers:
“We assumed that a user follows media sources that match his political leaning if all the media sources he follows are of one political leaning. These users with clear political preference, whom we call seeds, accounted for 7 million or 50.8% of all audience. Most seeds were either left-wing (62%) or center (37%). Only 61,164 users (1%) were right-wing.”
Despite the numbers not being in their favour, the right does still apparently hold their own. Retweets could be the key: “17.8% of the left-wing seeds received retweets from right-wing media and 57.2%, vice versa.” So the lefties retweeting the righties weakens their inbuilt advantage. Not sure Sally got the memo…
If nerdy numbers are your thing, you can read all of “Media landscape in Twitter: A world of new conventions and political diversity” here.