WATCH: UKIP Hit Back at Labour NHS Attack

UKIP’s outbreak of civil war has not stopped them from producing this quick rapid rebuttal on Labour’s NHS attack. Not bad…

Labour’s #EMforPM Hashtag Has Mixed Results

Earlier today Miliband’s new senior adviser implored Labour supporters to back their leader using the hashtag “EMforPM”. The plan did not go so well:

Slow clap.

CCHQ Throwing Kitchen Sink at Reckless

reckless-kent

This is the online version of the main local paper covering Rochester and Strood, and it is running paid for American style anti-Reckless attack ad videos. Whether this is Jim Messina’s influence or just the inevitable next step in digital campaigning is unclear. It is a lot more entertaining than a leaflet through the letterbox…

It is also getting under the skin of Mark Reckless, who is protesting vociferously and unconvincingly on Twitter that he didn’t flop-flop on supporting a massive local housing development for 12,000 people – in doing so making the rookie mistake of repeating his opponent’s charge. It is cheering up Tories who have been on the back foot in this by-election campaign until now…

Democrats Bullying Voters With Big Data

Is this rather menacing letter being pushed through doors stateside evidence of the Democrats resorting to bullying voters with big data? Worth having a read of this passage from Sasha Issenberg’s “The Victory Lab”, the seminal text on Obama’s digital campaigning. Issenberg writes that the Democrats previously considered the exact same tactic, but “no candidate or group wanted to be associated with a tactic that looked a lot like bullying – and a bit like blackmail”.

This time round it seems they’ve decided to play nasty…

Clicktivism’s New Politics: Same As Old Top Down Politics
38Degrees Ruling Clique Evade Backing RAF Strikes

38-degrees-war

So much for digital democracy and the new politics of ‘clicktivism’. What happened when rank and file supporters of the left-of-centre online campaign 38 Degrees voted the wrong way on backing UK air strikes against Iraq? The group’s right on ruling clique ignored the majority and said there was “no consensus”. Actually, if you look past the mathematical sleight of hand, of those who expressed preference 51.7% were in favour of air strikes – an absolute majority.

38 Degrees belongs to all 38 Degrees members. Right now there isn’t a clear consensus among us on what we want to happen. So that means 38 Degrees won’t be campaigning in either direction.”

Yeah, right. Despite all the obfuscation this is a classic example of top down politics, where those at the top ignore the democratic will of those below. Just like with the EU, if they don’t get the result they want, they ignore it…

Yes Campaign Winning On Search Terms and Facebook Likes

search

More people are searching online for Yes than No in relation to the Scottish referendum according to Google’s data, Facebook have also released data showing the level of interaction around the Scottish independence referendum favours the Yes campaign. Over 2.05 million interactions directly related to the Yes campaign and Yes Scotland, compared to the No campaign 1.96 million over the same period. If Facebook “likes” were votes, the Yes campaign has won, with 258,000 likes to the 182,000 of the No campaign…

Tories Implementing iDemocracy in Clacton

clacton-con-ads

There is a certain irony in the Tories holding an internet driven open primary in Clacton to select their candidate and UKIP HQ imposing Douglas Carswell, the prophet of iDemocracy, as their candidate. Carswell will be pleased his ideas are being taken up…

Miliband Activated For Tory Splits But Silent on Rotherham Rot

Can anyone spot a major news story from this week that Ed Miliband’s Twitter feed missed?

iBoulton

Sky are going all interactive for the new Adam Boulton evening show Sky News Tonight, launching on the first of the month:

“In a first for a major nightly news programme, Sky News Tonight will have comprehensive parallel output

[…]

+ READ MORE +

Too Many Tweets

Westminster Public Affairs have done their annual Twitter tot up. When they’re not on holiday, the 461 MPs online sent a total of 718,431 tweets in the last year. “Over this twelve-month period MPs spent a combined total of over […]

+ READ MORE +

Snapchat Now More Popular Than Twitter Among 18-34s

Remember those crazy Snapchat guys who turned down a $3 billion offer from Facebook for their zero revenue firm? Bloomberg reports they are now in funding talks which value the app at $10 billion. Data from Business Insider shows that […]

+ READ MORE +

Tories Map Ed’s Inadequacy in Labour Quotes
Interactive One Nation of Labour Criticism

This morning as Labour continue their summer assault the Tories are reminding everyone of the Labour Party’s own doubts about Ed Miliband with a new website, JustNotUpToIt.com:

justnotuptoit

The interactive map is populated with pins, click on a pin and […]

+ READ MORE +



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Quote of the Day

Liz Kendall is asked by Tom Newton Dunn if she would ever ban the Sun from one of her press conferences:

“If you stripped naked and ran in front of me, Tom, I might have second thoughts about it, but apart from that, no.”

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