To get these figures into perspective – The Guardian itself claimed 67,000 absolute unique visitors online in February for the Guardian Politics pages as measured by comScore. Deborah Summers, Guardian Online’s politics editor, is going to have to increase her readership by 50% to match Guido. More people are interested in reading Dale’s take on politics – who is the mass media now?
Guido’s most popular story of the month was the Richard Littlejohn slapdown of Polly Toynbee…
For comparison here are some (non-blog) comparative absolute unique numbers as measured by comScore (February 2008):
• BBC News UK Politics 1,090,000
• itn.co.uk 96,000
• theyworkforyou.com 69,000
• Guardian Politics 67,000
• barackobama.com 56,000
• conservatives.com 40,000
• bnp.org.uk 37,000
• democraticunderground.com 32,000
• labour.org.uk 29,000
This was Guido’s best month on record, no taxpayers were harmed in the production of the blog. Many thanks to advertisers.
Follow up with Deborah Summers here.