Leave message: John Mann: We can create a more equal society if we Leave.
Remain message: Remain makes travel easier/cheaper.
Cut through: Boris interested in power, not Brexit.
Leave social media count: 474,264 likes, 56,624 followers.
Remain social media count: 465,727 likes, 36,696 followers.
Odds: Remain 1/3, Leave 14/5
Latest poll: Remain 43% (+2), Leave 42% (-3) (YouGove, online). Poll of Polls is now Remain 51%, Leave 49%.
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