Guido doesn’t normally do free advertising on the blog, but he thought he would make an exception for Danczuk’s Deli. Rochdale’s finest coffee shop has shelves stacked full of traditional baps, toasties, cakes, paninis, soups, salads and a Miliband-trolling “easier to eat” bacon butty which was helpfully launched after an unfortunate incident involving Ed Miliband.

The deli is run by Labour MP Simon Danczuk’s missus Karen, who is also a Labour councillor in the area. For some reason Karen has been racking up Twitter followers in recent weeks…