Media Analysis You Won’t Read in the Guardian

Today is the last trading day of the year on the New York Stock Exchange, barring any dramatic surprises shares in Rupert Murdoch’s News Corporation will end the day near the year’s highs. If you are lucky enough to own NewsCorp shares you will have benefited from a rise in value of over 10% this year, well outperforming a stockmarket that has flatlined.

Not that you would realise it if you only listened to the BBC or read the New York Times and The Guardian. The latter in particular always slants financial stories about NewsCorp as if there was widespread shareholder unrest with the Murdochs. Story after story on the media and finance pages of The Guardian quotes shareholders and financial advisers with doom laden sentiments about the Murdochs. Most of those quoted turn out to be activists with political rather than financial priorities…

The fact is that Rupert Murdoch owns the number one daily newspaper in America, The Wall Street Journal. NewsCorp also owns the number one news channel, the incredibly successful and profitable Fox Network. Sky franchises in the UK, Italy, Germany and Star TV in Asia are the pay-TV leaders generating phenomenal subscription revenues. Murdoch also owns the content via television production companies and movie studios. This year Super Bowl on FOX was the most watched TV show in America ever. Even after selling MySpace at a loss, he has dared to launch a new online-only news business, The Daily. Hit movies like Avatar and Black Swan generate colossal ticket sales, American Idol still brings in the ratings, globally Murdoch owned newspapers are still a cash-cow despite him closing the News of the World. In 2011 revenue rose to $33.4 billion, while adjusted operating income increased 12% to $4.98 billion. Cashflow which the owners of the loss making New York Times and Guardian can only dream…

Guardian Media Group is losing a £1 million a week, Mirror Group shares have halved in value this year and the firm has introduced a pay freeze for all workers. Based on the NewsCorp share price alone, the Murdochs finish the year a few billion richer than they started it. Despite what you may read in The Guardian or hear on the BBC, the Murdochs are very far from being against the wall and the left hates that.

No one ever got rich betting against Rupert Murdoch….




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