Ed Balls has a notional majority of 9,000 in his newly created Morley & Outwood seat. That should be taken with a pinch of salt, it is a new seat created after boundary changes, in local council elections over the last 2 years Labour has polled badly, even coming fourth on occasion.

With Labour nationally polling in third place the swing against Labour means Balls’ notional lead is likely to be negligible, his Tory opponent Antony Calvert is fighting an energetic campaign, he’s raised money online for his campaign and he has caught the imagination of many with his “Balls Moment” advert. George Osborne has decided that even though Morley and Outwood wasn’t even on the Tory’s 200 target seats list, that it is now a priority.  In an email to hundreds of thousands of supporters today Osborne says

Labour’s collapse has opened up new opportunities for us that we will be making the most of in the week ahead. We are expanding our battleground against Labour and now have a good chance of winning many more seats where they are haemorrhaging votes, including Ed Balls’s seat in Morley & Outwood.

Last week Guido suggested that Tories in Islington South should vote for the LibDem to oust the sitting Labour MP, this week Guido is urging LibDem voters who want to wipe the smug smile off Ed Balls’ face to lend their vote to the Tory candidate. The LibDem can’t win, Antony Calvert can. It will be the most memorable moment of election night, just as in 1997 when Portillo was defeated. Are you up for a “Balls Moment”?

UPDATE : Punters are putting their money on Calvert to take the seat, he is now the favourite to win.