2009 was the break-through year for this blog, traffic averaged out at some 2 million page views a month from 1,807,954 visitors according to Guido’s server analytics. Think you can guess the most popular story of the year?
Wrong. It was the Letter to Miliband, a post from 2007.
After the search engines, the biggest source of traffic referral remains Iain Dale, he sent an average of 50,000 visitors a month Guido’s way, more than twice as much as the next biggest referrer; The Spectator, with PoliticsHome, the BBC and PoliticalBetting.com making up the rest of the top 5. Guido’s own Twitter feed and the weekly Guidogram email were in the top 10 referrers along with the Telegraph, Guardian and Times.
The largest identifiable portion of readers come from Parliament’s servers – not surprising when over a quarter of MPs surveyed admit to being readers – the rest must be lying.
The Top 100 readership sources:
1. houses of parliament | 51. icap plc |
2. oxford university | 52. uk-reuters |
3. university of cambridge | 53. policy exchange |
4. british broadcasting corporation | 54. cardiff university |
5. conservative central office | 55. royal bank of scotland |
6. associated newspapers ltd | 56. university of liverpool |
7. imperial college london | 57. bloomberg financial market |
8. deutsche bank | 58. parliamentary communications |
9. news international | 59. university of bath |
10. telegraph group limited |
60. queen mary and westfield college
|
11. kpmg peat marwick | 61. goldman sachs company |
12. pricewaterhousecoopers gts uk | 62. euromoney institutional investor plc |
13. hsbc bank plc uk | 63. dresdner kleinwort wasserstein |
14. ubs | 64. university of lancaster |
15. the university of bristol | 65. new labour-1 |
16. trinity mirror group | 66. standard life assurance company |
17. amoco corporation | 67. johnston press |
18. university of manchester | 68. keele university |
19. university of york | 69. university of kent at canterbury |
20. credit suisse group / cana | 70. open university |
21. university of leeds | 71. unilever plc |
22. jpmorgan chase & co. |
72. fortis bank
|
23. british sky broadcasting ltd. | 73. king s college london |
24. university college london | 74. pa newscentre |
25. clifford chance | 75. commerzbank ag |
26. mccann-erickson inc. | 76. greenwich university |
27. london school of economics |
77. the university of birmingham
|
28. dow jones international | 78. university of vienna |
29. scottish parliament | 79. european patent office |
30. herbert smith | 80. university of newcastle upon tyne |
31. university of southampton | 81. morgan cole |
32. nomura international plc. london | 82. salomon inc. |
33. university of sheffield | 83. charles stanley & co ltd. |
34. good relations | 84. jupiter asset management |
35. nat west bank group | 85. northern & shell |
36. barclays capital | 86. university of exeter |
37. google inc. | 87. cranfield university |
38. financial times interactive data | 88. deloitte touche tohmatsu |
39. research in motion uk limited | 89. morgan stanley group inc. |
40. european parliament | 90. london borough of hackney |
41. edinburgh university | 91. first city insurance brokers ltd |
42. greater london authority | 92. university of east anglia |
43. the university of st. andrews | 93. environment agency |
44. hoare govett services | 94. publicis group |
45. the university of nottingham | 95. microsoft corp |
46. glaxosmithkline | 96. manchester metropolitan university |
47. university of warwick | 97. university of sussex |
48. university of glasgow | 98. ford motor company |
49. independent television news ltd | 99. the university of reading uk |
50. barclays plc | 100. burson marsteller |
If your office blocks access to this blog (much of Whitehall does) email Guido for ideas on how to circumvent Big Brother. Something that is noticeable is the huge increase in access to the blog from mobiles. Guido is considering developing custom apps for iPhones and Blackberries. What functionality would users want to see?
See also : Who Reads Guido? 2008