October 17th, 2008

Gordon’s Pollster Deborah Mattinson Slammed for Dodgy Polling

Guido has banged on for a long time about Deborah Mattinson’s dodgy polling. Her firm’s “free” polling for Gordon Brown’s Smith Institute seemed to correlate with their ability to win 90% of government contracts. In September 2007 the Greens accused her of distorting evidence to support the government’s position on nuclear power. She of course raked in the fees for Citizen’s Juries, (motto “verdict first, evidence later”). Her firm famously charged taxpayers an incredible £153,484.38 for a one day seminar.

Guido wrote in February 2007 that “in times of need, Gordon’s pollster conducts polls with dubious methodologies which she then writes up in hagiographical pro-Gordon articles… Is Guido the only one who thinks there might, in the circumstances, be a serious conflict of interest in her not only sitting on the board of the Smith Institute but also having HM Treasury as a paying client?”

Following yet another complaint, this time from Greenpeace, the Market Research Standards Board has found that in the consultation conducted by Opinion Leader Research, “information was inaccurately or misleadingly presented, or was imbalanced, which gave rise to a material risk of respondents being led towards a particular answer.” OLR is now finished as a serious pollster.

See more on Deborah Mattinson



Seen Elsewhere

MOBO Singers Slam UKIP | ITV
Could UKIP Keep Britain in the EU? | Iain Martin
Why Piketty is Wrong | ConHome
Guido Whips Politicians Into Shape | Guardian
Milburn Levelling Down | Kathy Gyngell
Crosby and Carswell Make Friends at Guido’s Dinner | Mail
Mrs Danczuk Beats Mensch to Win Guido | Telegaph
PM Congratulates Blogger Who Destroyed Minister | Mail
UKIP’s Promise to Defectors | Alex Wickham
Juncker: No Compromise on EU Immigration | Telegraph
Labour’s Numbers Don’t Add Up | Left Foot Forward


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Chris Bryant talks to the Times Diary about a famous gay actor:

“I don’t think I’ve had sex with him. He says we had sex in Clapham. I’m fairly certain I’ve never had sex south of the river”



Mycroft says:

Have you read the last bit of Animal Farm?

You know where the animals are looking through the Farmhouse window?

My TV screen was that window at lunch-time today.

Be careful, the sudden self-congratulatory tone, the slightly pudgy outline of indulgence and you become exactly what you should despise.

The jolly face of the Quisling Cameron poses for your camera has mesmerised and deceived you, you who were once not so deceived.

You were no firebrand, you were a damp squib in my opinion, sorry.

You need a damned good kick up the ahse!


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