September 25th, 2008

Enemy of State

The news that Derek Draper is organising a rapid rebuttal operation to combat bloggers does not exactly have Guido quaking in fear.

“PR Week can reveal that the Labour Party is exploring plans for an online rapid rebuttal unit, designed to kill off damaging stories circulating in the blogosphere. Former lobbyist Derek Draper will oversee the initiative, having recently been called in by Labour’s general secretary to advise on how the party can communicate its message. Labour strategists are keen to respond to the growing influence of right-wing blogs. The eventual system could resemble a modern-day version of Labour’s famous Excalibur unit, which was successfully used to kill negative stories by Tory-supporting newspapers in the run-up to the 1997 general election.”

It has long been Guido’s central proposition that unlike the Lobby and broadcast journalists in particular, Guido cannot be spun or manipulated by the promise of titbits from the party machines. Not needing access or talking heads to interview, the party machines have no sanction or lure with which to control Guido’s output. When Gordon became party leader there was a concerted effort to astro-turf the comments here, and on ConservativeHome and Politicalbetting.com with “I’m a lifelong Tory but Gordon is better than Cameron blah blah blah”. It was comically transparent that the comments were completely bogus. Guido simply pressed the delete button.

The reason most left-wing blogs are unsuccessful is because they are boring and crap. Draper is not going to change that fundamental truth.



Seen Elsewhere

Why Newmark Story Was Not Fishing Expedition | David Banks
Longlist to Succeed Hague | ConHome
Newmark Nonsense An Excuse to Bash Tabloids | Spiked
Kay Burley’s Top Twitter Zingers | Buzzfeed
Why Tory Tax Cut Pledge is Good News | Allister Heath
ONS Admits Economy Stronger Than It Thought | Speccie
Cameron’s Concessions to UKIP | Nick Wood
#TM4PM: It’s On | Speccie
Path to Defeat Obvious for Both Labour and Tories | Rafael Behr
It’s Boris v May | Sun
Farage is Outflanking the Tories | Guardian


VOTER-RECALL
Find out more about PLMR


David Cameron on political promiscuity…

“On May 7 you could go to bed with Nigel Farage and wake up with Ed Miliband. Not one bit of that works for me.”



cynic says:

Can anyone help me? I went on holiday a week ago and returned to find someone has pulled out the stake and Gordon Brown is back and acting as Prime Minister. What did I miss? Has there been a snap election?


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