As if Gordon’s Sith allies didn’t have enough problems with the Charity Commission investigation, it appears that the Market Research Standards Board is to investigate Opinion Leader Research, Gordon Brown’s pollster. Guido called the Standards Board to get confirmation, but they said they could not comment on individual cases. When Guido asked them to confirm they weren’t investigating OLR, they declined.

Guido has previously noted the cosy closeness of the relationship between OLR, HM Treasury, the Smith Institute, Deborah Mattinson and Gordon Brown. Whenever more objective polls are gloomy for Gordon, OLR can be relied on to produce “Gordon more popular than sliced bread” stories.Other pollsters are very sniffy about OLR’s methodology and the fact that despite not even having a field team they still manage to win juicy government contracts, most recently for the polling for the London Olympics. It obviously helps to have contacts at the highest levels of government when bidding for those contracts…